As predicted this took a little longer than one week, but hopefully it was worth it:

I’m excited to add support for targets to One Metric…

This means you can enter both a target and actual value for each metric. Target values are displayed as a grey line on the graph.

It looks like this:

Targets + Graphs

You can also optionally show the comparison to target values on your reports, as on the “Revenue” metric in this example:

Target Deltas

If you have calculated metrics then the target values for these will be calculated from the source values. For entered or imported metrics you can enter the target values directly from the drill-down page we added last week (actually two weeks ago).

For example, if you have entered targets for revenue and customers then we can calculate the target for ARPU:

Calculated Targets

It took a while to settle on how to show target values on the graphs. In the end we chose to show a line for a couple of important reasons: (1) it means we don’t need to reduce the size of the yellow bars that show the main values (which are still the most important thing to highlight) and (2) it means if you don’t enter target values for every period then we’re still able to extrapolate between them (literally connecting the dots). So, hopefully those are worthwhile tradeoffs for the graph purists who will say discrete data should be a bar!

We don’t yet allow you to reference target values in formulas, although I still think that would be useful, so look out for that in the near future.

There are lots of different kinds of targets you might choose to track in One Metric - financial budgets (even easier if you’re using our Xero integration to import actuals), performance against sales quotas or OKRs. And, I’m sure, lots more we haven’t thought of. If you come up with an interesting use, please let us know.

I hope those of you who are already using One Metric will find this a useful addition.

And perhaps some of those who aren’t yet will be tempted to make a start.